About Course
Digital Marketing
Digital marketing is marketing or advertising that uses online channels. Performance marketing is a type of digital marketing that uses a payment model in which you only pay when a certain outcome occurs.
According to a Goldman Sachs report, by 2025, the future scope of Digital Marketing in the Indian Internet business will be worth US$160 billion, more than trebling its current value. As a result, we have a better understanding of the scope of Digital Marketing in India and its growing appeal as a profession.
Components of a digital marketing plan
- Advertising. …
- Content marketing. …
- Email marketing. …
- Mobile marketing. …
- Paid search. …
- Programmatic advertising. …
- Reputation marketing. …
- Search engine optimization.
Course Content
Marketing is half research
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Start with research and strategy
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Content and designing
Digital Marketing
Strategy building
UX Audits
Branding
Content Marketing
Chatbot Marketing
Inbound Marketing
Professional certification
